Marketing & Communications Coordinator

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The Marketing & Communications Coordinator is an entry-level role responsible for executing day-to-day marketing initiatives, internal communications, and brand support across a multi-site aesthetics medicine practice. This individual works under the direction of senior leadership, including the General Manager – Head of Med Spa, General Manager – Head of Surgical & Wellness and HR leadership, to support patient acquisition, retention, provider branding, employee engagement, and other strategic communications as assigned.

This role is ideal for a highly organized, detail-oriented individual who is eager to grow in healthcare marketing and gain exposure to a fast-paced, multi-location business.

Key Responsibilities

1. Marketing Execution & Campaign Support
  • Assist in the execution of marketing campaigns across all locations (digital, email, social, in-office)
  • Coordinate promotional calendars, including seasonal campaigns and service line promotions
  • Support new service launches and promotional rollouts
  • Track campaign timelines and ensure on-time delivery of marketing assets
2. Social Media & Digital Presence
  • Manage day-to-day social media posting across platforms (Instagram, Facebook, TikTok, etc.)
  • Coordinate and schedule content (before/after photos, provider highlights, patient testimonials)
  • Monitor engagement, respond to comments/messages as appropriate, and escalate when needed
  • Maintain consistency in brand voice, tone, and visual standards
3. Content Development & Coordination
  • Draft basic marketing content, including:
  • Email campaigns
  • Social media captions
  • Website updates
  • Promotional materials
  • Coordinate with providers and staff to gather content (photos, videos, testimonials)
  • Ensure all content aligns with brand guidelines and compliance requirements
4. Internal Communications Support
  • Assist HR and leadership with internal communications, including:
  • Employee announcements
  • Training communications
  • Culture and engagement initiatives
  • Help maintain consistency of messaging across all locations
  • Support employer branding efforts (e.g., recruiting materials, careers page content)
5. Brand & Patient Experience Support
  • Ensure consistent branding across all physical locations (signage, brochures, collateral)
  • Support in-office marketing materials and promotions
  • Assist with reputation management efforts (reviews, testimonials, online presence)
6. Data Tracking & Reporting
  • Track basic marketing performance metrics, such as:
  • Social media engagement
  • Email open/click rates
  • Promotion performance
  • Maintain simple dashboards or reports for leadership review
  • Identify trends and flag opportunities for improvement
7. Vendor & Project Coordination
  • Coordinate with external vendors (designers, printers, digital agencies)
  • Assist in managing timelines, deliverables, and approvals
  • Ensure projects stay organized and on schedule
Qualifications

Required

  • Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience)
  • 0–2 years of experience in marketing, communications, or administrative support role
  • Strong organizational and project coordination skills
  • Excellent written and verbal communication skills
  • Proficiency in Microsoft Office / Google Workspace
Preferred
  • Experience with social media management tools (e.g., Hootsuite, Later)
  • Basic familiarity with email marketing platforms (e.g., Mailchimp, HubSpot)
  • Interest in aesthetics, wellness, or healthcare industry
  • Basic design skills (Canva, Adobe Creative Suite)
  • Key Competencies
  • Attention to Detail – Produces accurate, high-quality work
  • Organization & Time Management – Manages multiple projects and deadlines
  • Communication Skills – Clear, professional written and verbal communication
  • Execution-Oriented – Follows through and delivers consistently
  • Adaptability – Thrives in a fast-paced, evolving environment
  • Collaborative Mindset – Works effectively across teams and locations
Pay: $45,000.00 - $55,000.00 per year

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
Work Location: Hybrid remote in Toledo, OH 43617
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